Tag: business marketing jobs

Here’s a peek at what’s next for McDonald’s marketingHere’s a peek at what’s next for McDonald’s marketing

McDonald’s marketing engine has been on overdrive since Q2 2020, when CEO Chris Kempczinski said the company was going to leverage a $200 million “marketing war chest” to accelerate pandemic recovery and “get aggressive in going after share.” The company has since given us Famous Meals, kicked off with Travis Scott, Cactus Plant Flea Market adult Happy Meals, and an organic response to the Grimace Shake Challenge. It’s produced McDonaldland character Crocs, a VIP McGold Card, a global FIFA World Cup campaign, and “The person who runs the McDonald’s account.” Related: How McDonald’s is getting smarter on pricing This “war…
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August 10, 2024August 10, 2024 TaufanTaufan

Adani, Japan’s Kowa sign JV for green hydrogen sales and marketing | Company NewsAdani, Japan’s Kowa sign JV for green hydrogen sales and marketing | Company News

Representative Image (Photo: Bloomberg) 2 min read Last Updated : Sep 08 2023 | 11:25 PM IST Adani Enterprises on Friday announced a 50:50 joint venture with Kowa Holdings Asia for the sales and marketing of green ammonia, green hydrogen and its derivatives produced and supplied by the Adani Group. The joint venture agreement was signed between Adani Global Pte Ltd, Singapore, which is Adani Enterprises’ step-down wholly-owned subsidiary, and Japan’s Kowa Holdings. The company did not divulge any further details related to the joint venture, including the agreed territory for the stated sales and marketing. Adani Group’s earlier stated…
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July 4, 2024July 4, 2024 TaufanTaufan