The rise of gaming culture – is this the next frontier for marketing?
Gaming isn’t just changing entertainment – it’s revolutionizing marketing as we know it. That’s a bold statement from TikTok’s head…
Category: Business Marketing
Here’s a peek at what’s next for McDonald’s marketing
McDonald’s marketing engine has been on overdrive since Q2 2020, when CEO Chris Kempczinski said the company was going to…
Guerilla Marketing Gimmicks Gone Wrong
While marketing campaigns are designed to drum up publicity, they don’t always have the intended outcome. New York City’s Rich…
10 Unexpected Ways Facebook Is Good for Your Business
Although spending too much time on any social networking site can be harmful, Facebook has some redeeming qualities for businesses…
Social Media Marketing (SMM) Can Make or Break Your Business
Image Source: FreeImages In today’s digital age, social media marketing has become an essential aspect of any successful business marketing…
‘Barbie’ is a hit and all kinds of businesses are hopping on the bandwagon
New York CNN — During its first few days in theaters, “Barbie” raked in $337 million globally in the box…
The influencer diaries: How influencer marketing has upended India Inc’s sales pitch and advertising spends by drawing big money
Mumbai: About 12% of the roughly 930,000 content creators (or 112,000 creators) in India earn between ₹1 lakh and ₹10…
Digital Marketing Expert Empowers Small Business Owners
Adebukola Ajao is an online digital marketing guru equipped to help small businesses with the tools to compete. A 2021…